I had a store, I worked hard on my website but my main focus was working on my Shopify revenue growth.
Does Youtube video re-marketing still work?
Short answer: YES.
But you need to create adds and promote them the right way.
Well, based on what i learnt, I just put together a new guide on Shopify revenue growth that get results.
Get your notepad out, bookmark this page and get started.
This process is fairly simple.
First step.
Stop looking at your Shopify revenue chart every day!
They revenue bar won’t rise without dedicated effort.
Before you start looking for the best free Shopify apps to increase sales, try some social media tricks first.
To get started you will need to sign up for lumen5.
This is an online tool that allows you create high quality videos from text.
SEOBetter: Step-by-step How to grow your traffic to 70,000 unique visitors in 11 weeks.
Get this eBook PDF for free (RRP $9.95 on Amazon Kindle), plus new updates and thoroughly tested online marketing techniques by subscribing to my newsletter.
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Table of Contents
1. Shopify revenue growth – Create a youtube channel
The first step in this guide for Shopify revenue growth is to create a Youtube account.
All you need to do is go to Youtube and sign up for an account.
Once you are there create a new page and brand it with a banner and logo.
If you don’t have any design skills you can use Canva to create a Youtube banner.
Tip: Download and install Tube-buddy for your browser top optimize videos for keywords
2. Shopify revenue growth – Create product information lists and top 10 videos for Youtube
How many products does your Shopify store have?
If your store has over 10 products things will be a bit easier as you will have a copy and paste job.
If you are a one product drop shipping store…
Well…
You are going to have to write some content about your product.
(If you are stuck for ideas, try writing as much details information about your product as possible and use it on your product page for SEO)
Login to lumen5 and select the Youtube or Facebook video format.
If you want to do a video on one product select the URL option and paste your product URL in.
If you want to create a top 5 video you the paste text option.
Create as many videos as you can, get creative and optimize each video with the Tube-buddy plugin.
In the YouTube video description keep your product link URL and your social media channels at the top of the description.
Fill the YouTube description area with as much content as you can about your products, you can copy and paste.
Now lets great ready to increase you Shopify annual revenue!
Soon you will be sharing your Shopify sales screenshot on your favourite discord channel (the side hustle discord)
3. Shopify revenue growth – Create a google merchant account and upload your product feed
The next step to increase Shopify revenue is to create a google merchant account.
There may be a few Shopify apps to increase sales, but this google feed merchant plugin for Shopify is what you will need to get your products listed.
To get started go to https://apps.shopify.com/ and search for “Google merchant”
I filtered the apps by free and it came up with a big selection.
Install the app and follow the instructions to upload your feed to the Google merchant center.
Once you have completed this process.
Just sit back and relax.
Your feed should be approved within 24 hours.
4. Shopify revenue growth – Create your first google shopping PPC add campaign
Login to your Google Adwords account and click the button to create a new campaigns.
When you create your campaign I like to select sales as the objective.
5. Shopify revenue growth – Create a re-marketing display campaign
Shopify Google shopping actions are important for sales.
The next trick is to re-market display ads to people who have visiting your Youtube videos and website.
Make sure you target users according to your desired demographic.
To get started you need to tweak a few settings first.
Go to your Google Merchant center and turn on dynamic remarketing
Next go to your Google Adwords account and connect your Youtube channel as a source for remarketing.
The next step is to setup your remarketing campaign.
You can re-marketing to people who have viewed your shopping campaigns, visited your website and also people who have viewed your Youtube channel based on your add criteria for targeting.
You may be able to find a Google re-marketing app Shopify if you have the time.
Watch the view below to show you how to setup your first Adwords re-marketing campaign.
SEOBetter: Step-by-step How to grow your traffic to 70,000 unique visitors in 11 weeks.
Get this eBook PDF for free (RRP $9.95 on Amazon Kindle), plus new updates and thoroughly tested online marketing techniques by subscribing to my newsletter.
You can also sign up to our newsletter with Facebook (quicker and easier)
6. Shopify revenue growth – Capture shopify google Adwords conversions
We need to record all of the Shopify Google Adwords conversions so we can optimize campaigns in the future.
The first step if you haven’t already is to setup a Google Analytics account for your website with a conversion goal configured.
Second thing needed is to connect your Adwords account to your Google Analytics property so you can monitor your campaigns.
You can do this from the same settings area where you connected your Youtube account.
You can also search the Shopify app area and install an app to help you with this.
Google ads tracking shopify is one think you need to take care of.
Once you have all of this setup all you need to do is increase or decrease your add spend while tweaking your target audience.
7. Shopify revenue growth – capture leads from customers who don’t buy like a pro
Each time a user visits your website you are paying for the click.
If a user is in the interest stage of finding a product they may not purchase.
You should capture their email for future email marketing.
We recommend purchasing the following tool.
Your website should have tools implemented to capture your browsing customers so you can target them in the future email newsletters.
Things such as exit intent pop-ups, welcome mats and scroll boxes will dramatically boost your email subscribers when presented at the right time.
This program will also offer onsite re-targeting, follow up campaigns and shopping cart abandonment reduction all in one package.
Be sure to checkout the 2step opt-in forms which are shown to increase conversions by up to 43%.
It is a Shopify marketing app with a complete set of tools you can use for your Shopify store.
Time needed: 14 days, 1 hour and 30 minutes
How can I increase my Shopify revenue growth without Facebook ads?
- Create a YouTube channel
Create a YouTube channel for your product or brand.
- Create product video information videos and top 10 videos
Use lumen5 to create the best top 10 videos of your products or ideas and upload them to your YouTube channel.
- Create a Google Merchant account and upload your product feed from Shopify
Get a free plugin for Shopify that will upload your product feeds to the Google Merchant center.
- Create your first Google Shopping PPC add campaign
Create a Google Adwords PPC campaign for your merchant feed
- Create a re-marketing display campaign on Google Adwords
Setup a re-marketing display Google Adwords PPC campaign to re-target users who have viewed your website.
- Capture Shopify Google Adwords conversions in Google Analytics
Install a Shopify app that will capture all conversions from your Google AdWords campaigns.
- Capture leads from customers who don’t buy for further email marketing
Install Optinmonster to capture all of your viewers who may not purchase your product or service. Factor in email marketing to your future conversions plans.